Our CEO and GALA Board Member Tea Dietterich just returned from the Annual GALA Conference 2015 in Seville. The Annual GALA Language of Business conferences are advanced educational and networking events where localization leaders collectively discuss, share, and debate best practices and emerging trends in translation, localization, and language technologies. The Globalization and Localization Association (GALA) is the world’s leading trade association for the language industry. As a non-profit organization, they provide resources, education, advocacy, and research for thousands of global companies.
Tea has been attending the GALA conferences since 2013, her first one was GALA Monaco 2013. She has started to work closely with GALA and its member companies ever since, introduced language technology to Australia and broadened her horizon on collaborative industry approaches and finding language solutions for our 2M clients.2M CEO Tea Dietterich at GALA Conference in Seville
GALA Sevilla offered a welcoming and inclusive community atmosphere for localization professionals to learn, share and network. It was yet again a valuable time to make connections, collaborate, and use collective intelligence to drive the future of the language enterprise says Tea Dietterich.
It was also Tea’s first conference as GALA board member and she enjoyed the responsibility of board meetings, explaining GALA’s mission to other members being part of the GALA member meetings and already starting to prepare for the year ahead.
But the most important aspect is to find inspiration and motivation amongst her peers. Energised and refreshed Tea has come back with new ideas for subtitling and audio translations. Providing translations and other language services is not enough anymore today. It’s about finding the right language solutions for our corporate clients in a collaborative approach as we prefer to be rather the language partner than just the provider.
At 2M, our mission is not to sell translation services but to give our clients the tools to succeed in a global market place. The success of our clients become our success and we have seen many small exporters grow to international businesses with the right language and cultural approach. And that is what is most rewarding to us.
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